Simple・AI Weight Loss & Health

Simple is an AI-powered health coach designed to support lasting weight loss, better health, and long-term fitness. Tailored for women and anyone seeking realistic, sustainable fitness habits, Simple integrates personalized coaching, nutrition guidance, and flexible workout routines into a seamless health experience. 

Personalized Weight Loss Coaching with Avo™

Avo, Simple’s in-app AI coach, provides real-time, science-backed advice and motivation for weight loss, fitness, and overall health. By analyzing daily habits, workouts, fasting patterns, and food choices, Avo helps users make smarter decisions, stay consistent, and achieve sustainable results without overwhelming tracking or unrealistic expectations.

Photo-Based Nutrition Guidance with Avo Vision

Avo Vision enables users to take a photo of groceries, meals, or menus to receive instant, easy-to-understand nutrition guidance. It evaluates food quality, portion balance, and calorie awareness, helping users make informed choices while complementing fasting insights. This approach simplifies daily nutrition, removes the stress of manual calorie counting, and promotes healthier eating patterns that support long-term health.

Beginner-Friendly, Personalized Workouts

Simple offers workout routines designed to match each user’s fitness level, schedule, and weight loss goals. These routines build strength, improve overall fitness, and maintain activity levels in a way that is sustainable and realistic. The focus is on enjoyable, practical workouts rather than extreme or rigid fitness plans, supporting long-term consistency.

Playful Motivation with Blinky

Blinky, Simple’s interactive companion, transforms daily health tracking into a fun and motivating experience. Completing workouts or fasting streaks earns rewards and positive feedback, while skipped routines elicit a playful reaction. This system encourages adherence to healthy habits in a way that feels rewarding, engaging, and aligned with users’ weight loss goals.

Integrated Health Tracking

Users can log food, water, activity, and weight quickly, while syncing with Google Fit or Fitbit to capture steps, sleep, and other vital metrics. Simple’s Success Score highlights meaningful patterns across habits, workouts, and nutrition, helping users understand how their daily actions contribute to overall health and sustainable weight loss.

FAQs

Q1: How does Simple support sustainable weight loss?

Simple combines AI coaching, personalized workouts, and photo-based nutrition guidance to build consistent, realistic habits that promote long-term weight loss without strict calorie counting.

Q2: What is Avo™ and how does it help with fitness and nutrition?

Avo is Simple’s AI health coach that provides personalized advice, tracks daily habits, and helps users make smarter choices regarding workouts, meals, and fasting patterns.

Q3: Can beginners use Simple for workouts?

Yes. Simple offers beginner-friendly, personalized workout plans designed to match individual fitness levels and schedules, making it easy to build strength, stay active, and improve health.

Q4: How does Avo Vision make food tracking easier?

By taking a photo of a meal or grocery item, Avo Vision provides instant feedback on portion balance, food quality, and calorie awareness—without manual logging or stressful calculations.

Q5: What makes Simple different from other health apps?

Unlike apps that rely on charts and strict tracking, Simple combines AI coaching, intuitive nutrition guidance, and playful motivation from Blinky to make fitness, weight loss, and healthy habits fun, engaging, and sustainable.

Version History

v8.10.0—24 Aug, 2025

What’s new in this version:

General performance improvements and bug fixes.

v8.9.0—17 Aug, 2025

What’s new in this version:

General performance improvements and bug fixes.

v8.8.0—13 Aug, 2025

What’s new in this version:

General performance improvements and bug fixes.